Instead of racks of bras and panties in every size, there were single styles, paired together, and mounted on the wall in frames. Men could browse for styles and then sales staff would help estimate the appropriate size, pulling from inventory in the back. In 1982, after 5 years of operations, Roy Raymond sold the company to The Limited.
 
 The Limited kept the personalized image of Victoria’s Secret intact. Victoria’s Secret was rapidly expanded into the America’s malls throughout the 1980.

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